Selling secrets: building rapport to convert more consultations
We get it. You want to convert more consultations to sales. But with body contouring it’s not so simple. Because it’s building relationships with clients that leads to sales conversions. We’re talking about the consultative sales process. It’s a practice that allows you to uncover problems, establish trust and provide solutions, thereby serving as your…
Read Full PostA guide to body contouring service policies
We understand you didn’t go into body contouring to write service policies, but you need to do it to protect yourself and your business. Sooner rather than later. Here’s why. Not having written policies leads to legal risks, lost income, harm to your reputation, appearance of unprofessionalism and confusion amongst your staff and your clients. …
Read Full PostThe definitive body contouring follow-up checklist
This article started with an email. A student wrote: her fat reduction client saw no reduction at a follow-up visit two months after completing treatments. What would you have done? How do you evaluate results? Body contouring follow-up visits are not easy. In fact, the basis for a patient’s satisfaction at follow-up starts way before…
Read Full PostHow many treatment sessions should you include in your cavitation treatment plans?
Fact #1. Patients need a series of cavitation treatment sessions to achieve desired results. Do you know why? Fact #2. The number of cavitation treatments it’ll take to reach desired results varies from patient to patient. Do you know what factors you should consider when determining the number of treatments to recommend in each of…
Read Full PostAn introduction to non-invasive body contouring
For the past several years, non-invasive body contouring treatments have been soaring in popularity. The treatments offer affordable body shaping results with minimal to no discomfort. Clearly, incorporating body contouring treatments can dramatically increase your client base and your revenue….but finding the information you need to do so can be difficult and confusing. In this…
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