Why it’s time you rethink using BMI to screen out fat reduction clients (and learn how to treat bigger clients instead)

letters B,M,I on blocks with woman's first finger on the B

Body contouring clients come in all shapes, sizes, ages, genders, ethnicities, and socioeconomic status.  Each client has different concerns and unique goals.  And there is certainly no standardized ‘ideal body.’  Which begs the question, should you use BMI to screen out fat reduction clients?  We ask because many fat reduction machine manufacturers advise against treating…

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An easy guide to choosing the best vacuum therapy training course

woman looking up with arrows above her deciding on between two online vacuum therapy courses

Because vacuum therapy technology delivers so many diverse benefits, choosing the best vacuum therapy training course for your practice can be challenging.  Sure, it has to be a course that provides body contouring certification in vacuum therapy technology.  But beyond that, do you choose   a vacuum therapy course with a focus on advanced techniques…

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How to manage bad online reviews in your body contouring business

person holding a cell phone with emoji faces representing online review of body contouring services

As small business owners, our business feels like an extension of ourselves.  We take pride in our work and it hurts when we get criticism…like a bad review.  And it’s hard not to take bad reviews personally.  When you do take them personally, your natural tendency may be to respond inappropriately.  But don’t get angry,…

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5 Incredible benefits digital courses offer body contouring professionals

digital course

Have you wanted to upgrade your skills, obtain certifications, and learn something new, but you’ve felt restrained by your responsibilities and demanding schedule?  Digital learning offers your solution.  Online courses give busy professionals like you the opportunity to find time to continue your education, to open more doors with additional expertise, and to increase your…

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Fat freezing certification: cryolipolysis and coolsculpting

woman with cryolipolysis applicator on her thigh on the left with a course certification on the right

Fat freezing is an incredibly popular fat reduction treatment.  Do you offer it?  In 2019 more than eight million treatments were performed by board-certified plastic surgeons alone.  Even so, confusion abounds about the technology, cryolipolysis, and the brand name of the most well known cryolipolysis device, coolsculpting.  And many body contouring professionals still don’t have…

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