Operations & Finance
A 7-figure med spa’s secrets to turn leads into appointments
How to persuade clients to commit to a body contouring maintenance program
How do you prolong the great results you deliver to clients with non-invasive body contouring treatments like cavitation, laser lipo, cryolipolysis, RF and vacuum therapy butt cupping? Professionals know that to preserve results, body contouring maintenance treatments are needed. The problem is that once our clients get the improvement they want, it can be a…
Research proves showing before and after photos boosts patient satisfaction
Recently two physicians, Nebahat Demet Akpolat, M.D. and Sezin Unlu, M.D., set out to examine the effect of showing (versus not showing) pre-procedure and post-procedure photos to aesthetic patients at their follow up appointments. They found that the patient’s satisfaction with outcomes was greatly impacted by whether the photos were shown. The study concluded that…
How profitable body contouring business owners don’t miss a single detail in their business’ physical attributes
The physical attributes of your body contouring business have a positive or negative effect on your bottom line. And the problem is, you spend so much time in your business that you just don’t see it from your client’s perspective. Profitable body contouring business owners pay attention to every detail that impacts their business. They…
What to do when your business is a victim of a copycat body contouring competitor
You know you’re doing something right in your body contouring business when a competitor copies you. But you’re rightfully annoyed and concerned about it. And unfortunately, this happens more often than you think, and it can happen to you. Especially if you have a successful business. So what do you do if your business becomes…