The key to aesthetics business profitability is knowing your numbers and following the money
It’s possible to bring a lot of revenue into your aesthetics business…without ever turning a profit. That can happen when you don’t know your numbers. We understand. You’re busy running your business, managing your team, doing consultations and maybe even performing treatments, and there’s little time left for numbers. But knowing your numbers is key…
Read Full PostUse this process to determine proper staff compensation for your aesthetic business
For the aesthetic business owner, charting proper staff compensation isn’t easy. First, compensation doesn’t simply mean figuring the hourly or salary rate. It involves determining all the benefits your business will convey to your employee in exchange for the responsibilities and tasks you require. And second, it’s a calculation that must be unique for each…
Read Full PostHow to know you’re ready to hire a new team member
Whether you are a solopreneur or you already have a team in place, hiring is both a strategic necessity and a weighty challenge. How do you know you’re ready to take the next step in your aesthetic business growth strategy and hire a new team member? It’s a big step. In this article, we’ll discuss…
Read Full PostBody contouring diet recommendations: what to tell your clients
Not sure what kind of diet to recommend for your clients undergoing fat reduction treatments? Read further to learn the best body contouring diet recommendations for your fat reduction clients. A review of how non-invasive fat reduction works and why your clients need to follow diet instructions while undergoing body contouring treatments Non-invasive fat…
Read Full PostStudy shows generational shift in spending for aesthetic procedures: younger generations are spending more
In our medspa, the bulk of our body contouring business has consistently come from women in their forties up to about their late-fifties. They see changes in their bodies they don’t like and have disposable income to address those changes. In our experience, younger women want the treatments but often lack the financial ability to…
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