How to help your patients lose weight even if you don’t offer a weight loss program

Kay: 00:01

We’re sure you’re aware of the number of people who resolve to lose weight at the beginning of every year, but do you know that at least half the US population is trying to lose weight on any given day?  That’s a whole lot of people.  And since our body sculpting patients are focused on improving their bodies, the percentage of them wanting to lose weight…well, it's way higher.  So whether you offer a weight loss program or not, if you offer body contouring services, not only should you be knowledgeable about weight loss, diets, diet meds, supplement options, etc., your business  should offer a treatment or two to support your patients with weight loss goals.  Maybe you’re worried it's too costly?  Not so.  In today’s episode we’re going to share with you just how you can do this with a minimal investment - a therapy that provides many benefits that go way beyond the scales.  So stay tuned!

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Shannon: 01:10

You’re listening to The Body Contouring Academy’s Proven Profits Podcast 

where you’ll learn simple actionable strategies from real world successful body contouring professionals to help you generate more revenue, realize the profits you want and create the life you desire. 

Hi I’m Shannon and I’m Kay and we’re your hosts of The Proven Profits Podcast

Kay: 01:46

Hi there healthcare professionals and business owners!  Body contouring and beauty professionals too!  All of you!  Kay here. Shannon and I thank you for being here too. 

The topic of weight is an important one.  After all, 52% of the world’s adult population wants to lose weight.  And that number is higher for women. And higher for our body contouring patients.   

Granted, our body contouring treatments do help in some ways.  They certainly motivate our patients to adhere to their weight loss efforts, but our fat reduction treatments do exactly that…reduce the fat cells which leads to remarkable inch loss and beautiful sculpting. However, they are not weight loss treatments.  

And…you may or may not have a weight loss program of your own or at your business.  Either way, that’s okay.  And either way, you really must be able to support your body contouring patients on their quest for weight loss.

Here’s how it most often plays out. A patient tells you she wants to lose weight.  You have to decipher what she means.  You’ll need to dig deeper because you have to know whether her goal is overall body weight loss -or- sculpting her body (targeted fat loss) -or- both.  Which is most often the case, wouldn’t you agree?  You have to keep in mind that most laypersons see weight loss and body contouring as one-in-the-same.  But as professionals we know that losing weight, on its own, will not restore that hourglass figure.  Just as sculpting the waist by four inches won’t show up as a fifteen pound loss on the scale.  The fat loss from our treatments doesn’t translate to weight loss and weight loss showing up on the scales won’t do away with the problem area.

The fact is weight loss and body contouring go hand in hand.  Now, your business may or may not offer a weight loss program.  If you do or you don’t, either way, that’s okay.  But if your business provides non-invasive body contouring services, you should also offer a service or two to support your patients’ weight loss goals. 

The good thing is there are a variety of professional grade therapies that you can bring in to support your patients’ weight loss endeavors.

Vibration Therapy

Infrared Sauna 

Pressotherapy

Red Light Therapy

We use (and love) each one of these body contouring therapies, but our number one choice overall to boost fat loss for patients on a weight loss journey is vibration therapy.  

Here are the reasons why.

Proven both safe and effective

Provides multiple benefits

More on the multiple benefits of vibration therapy in just a minute.

Just a minimal investment is needed.

You can purchase professional machines for as little as $349. 

            We left a link in the show notes to a machine just  like the ones we’ve used at our med spa for years!  In fact, we use them so much, we have two of them!          

Vacuum therapy is a super easy-to-learn technology and it’s really simple to implement in your business.  The easiest way is using  our $99 online Whole Body Vibration Therapy Certification Course now!  Check it out via the link to the course in today’s show notes.

Here’s some of the things we love about vibration therapy that are great for every business

No overhead!  There is no consumable cost to operate.

Practically no labor is needed! 

Patients love using it!  

It fits easily into your patients’ busy schedules.  It takes less than thirty minutes 2-3 times a week of your patients’ time!  And it’s easy to offer as a walkin therapy…so it’s super convenient

AND!

It’s one of the best business building tools.  We show you how we use it to build our business in our course.

Now let’s discuss for a second how Whole Body Vibration Therapy produces multiple benefits 

What exactly is its mechanism of action?  How does it work? 

Whole Body Vibration Therapy machines produce bio-mechanical vibrations that cause intense, but totally comfortable, muscle contractions.  

These vibrations, which move (1) up-and-down; (2) side-to-side and (3) back and forth, stimulate the entire body - the muscle, bone, circulatory, respiratory, lymphatic and cognitive systems…all in a positive way…and its those motions that produce multiple benefits.  Amazing, right?

So what are these multiple benefits of Vibration Therapy that we’ve been promising to reveal?

Improves Lymphatic Function 

Assists your patient’s lymphatic system to eliminate the fats, fluids, and toxins left behind 

            after the non-invasive body contouring procedure.  We use it with each and every fat reduction patient at our med spa.

Cellulite Reduction

You know, vibration therapy has been studied extensively.  And studies have shown a 26% reduction in cellulite just by using whole body vibration.  Now this study had participants using vibration therapy for six months, at a frequency of 2 to 3 times a week.

Improves strength and fitness and enhances athletic performance

The muscle contractions produced by vibration therapy lead to increased muscle mass, 

strength and endurance.

Counteracts the not-so-good effects of the aging process 

Vibration therapy has been shown to improve balance and mobility, and increase the 

bone density of older patients…and for younger patients as well.    

Builds bone mass, decreases risk of osteoporosis

Researchers have found that vibration therapy leads to the production of bone mass and 

can even help to restore bone mass that has been lost.   

Weight loss and improved body composition meaning a reduction in fat, but not in muscle or bone

And we’re going to dive into all these details next.

Remember, Vacuum therapy causes stimulation of the muscles and the muscle contractions.  

Let’s break down this Intense muscle stimulation

The vibrating motions of vibration therapy cause your patient’s muscles to contract rapidly - thirty times per second. 

As with other forms of exercise, this increased muscle activity leads to an increase in calorie burn.

The increased muscle activity also leads to a revving up of the metabolic rate. 

Which takes us to how vibration therapy is so good for supporting for weight loss goals

In a nutshell, Vibration therapy accelerates and augments the right kind of weight loss.  It increases the fat burn, while leading to muscle and bone gains.  

Vibration therapy for weight loss:

Accelerates weight loss

Encourages fat loss

Helps to prevent muscle and bone loss 

Ensuring the weight loss is a decrease in fat mass

PLUS!  Vibration therapy offers your patients a unique tool to enhance their weight loss goals…including a multitude of benefits that extend way beyond numbers on the scale.

Continuing to break it down for you, 

Vacuum therapy leads to a Increased metabolic rate for long lasting weight loss

The increase in metabolic rate produced by vibration therapy sessions will burn more calories each day.  

Vibration therapy has been shown to increase the metabolic rate after just two weeks of use!  

With Vacuum therapy, your patient gains Muscle strength 

The muscles your patients build with vibration therapy will burn more calories, strengthen over time, improve future fitness status and lead to greater weight loss.  

And this is big.  Vacuum therapy is the only body contouring technology that leads to Visceral fat reduction

We have no body contouring treatments to reduce visceral fat…EXCEPT vibration therapy.   

And of course, we have clinical studies that show it.  A recent study found whole body vibration therapy 54% more effective than BOTH aerobics and strength training in causing visceral fat reduction.  

As you know, patients using Vacuum therapy have Improved circulation 

The improved blood circulation and enhanced lymphatic flow leads to 

(1) better skin tone, 

(2) a smoothing of cellulite and 

(3) improved body contouring results.

And you may not have known, that Vacuum therapy leads to Stress reduction too

A 2009 study from Europe revealed a lower level of cortisol with subjects who participated in vibration therapy.  

Are you excited to launch vibration therapy in your business?

And help your patients lose weight, plus all the other benefits??

We have six steps for you to follow.  It’s as simple as that.  But first, Shannon has a message for us.

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Shannon: 15:24

Are you ready to expand your business, boost your income, and enhance patient care and satisfaction effortlessly?

Our game-changing online courses pave the way for seamless service expansion, all without a huge investment, endless research, or risky endeavors.

Our courses provide comprehensive insights into cutting-edge technologies, step by step treatment protocols, downloadable resources and more!

After completing each course you’ll have the knowledge to deliver desired results

and generate maximum revenue.

Visit bodycontouringacademy.com, click on 'Certification Courses' from the menu

and discover the courses that can transform your business today!

Kay: 16:14

So we have six simple steps to follow so you can start offering whole body vibration therapy for weight loss support in your business.  

Peak curiosity

Make sure to position your whole body vibration machine in a public area of your business.  You don’t need a treatment room.  It doesn’t require undressing and is not meant to be a private treatment.  

Promote your other services while your patients use it

Display educational videos to play during vibration therapy sessions.  We use a mounted television playing our homemade YouTube videos in a continuous loop.  

Be flexible, and by that we mean that you should

Allow your patients to use the vibration therapy machine on a walk-in, no appointment needed basis.  So they can just drop in and do a session when they can.  As many times as they can.

PRO TIP:  Remember, Getting your patients to come into your business on a frequent basis builds strong and lasting  relationships… which translates to more income for your business. 

Be smart

Make sure your team is educated in vacuum therapy;  and 

You need to have a Vibration Therapy Protocol in place.

An easy way to grab this is in our course. We include a Protocol in our online Whole Body Vibration Therapy course!

Your team is educated.  And you need to make sure your Patient is educated…and that she has signed a Consent Form prior to initiating participation in vacuum therapy. 

Once again, our course is the easiest way to do this.  We include a Consent Form in our online Whole Body Vibration Therapy course!

Now let’s talk about your options for your vacuum therapy fees

You have several options.  Choose the structure that best fits your business:

No charge for any current patient

Included in body contouring treatment series 

Included for Members 

Monthly fee for ‘unlimited use’ or a set amount of use 

PRO TIP:  We allow our patients to use  (at no cost) our Vibration Therapy platforms:

Our patients undergoing a treatment series

Our weight loss program patients

Our members as a Membership benefit  (these patients are paying a monthly Membership fee)

We also offer an ‘unlimited monthly use’ for a flat fee 

  

We firmly believe that vibration therapy stands out as a top choice for weight loss support. Its proven safety and effectiveness, coupled with the minimal investment required, make it an accessible and beneficial addition to any practice. 

Your patients and thus your business can totally benefit from the power of vibration therapy to accelerate weight loss, preserve muscle and bone, and provide patients with a transformative experience that goes beyond mere numbers on the scale. 

We designed our  Whole Body Vibration Therapy Body Sculpting Certification Course to give you everything you need so you can start reaping the rewards today!  So check it out.  

And that’s it for today.  Until next time, Beautiful Wishes

[music]

Shannon: 21:13

If you enjoyed our podcast, we’d really appreciate it if you take a few minutes to leave us a review. 

And, if you’d like to learn more about our courses and resources, you can get ALL the scoop by visiting our website,  bodycontouringacademy.com, that’s bodycontouringacademy.com.  

Thank you so much for listening.  As always, have a great rest of your day!  And until next time, Beautiful wishes!