Marketing & Sales

Discounting and coupons/groupons seem a natural reaction when business slows and income is down.  You’re thinking that reducing prices and accepting lower profit margins is preferable to losing clients and having little to no business at all.  Though it’s true that discounting your prices may bring increased cash flow in the short term, it can…

This is not an article telling you how to get more leads.  It’s an article that shows you how to convert the leads you are getting…the steps you need to take to land a 100X better chance to turn your leads into appointments.  In this article, we share the lead conversion secrets of our 7-figure…

You know you’re doing something right in your body contouring business when a competitor copies you.  But you’re rightfully annoyed and concerned about it.  And unfortunately, this happens more often than you think, and it can happen to you.  Especially if you have a successful business.  So what do you do if your business becomes…

You should build a body contouring brand, not just a body contouring business.  And your business brand should be the very foundation on which your business is built.  It’s often overlooked, and your business won’t grow much without it.  Most business owners, when needing to attract more body contouring clients, respond by spending more advertising…